As you can see from the image below, repeat purchase from existing customers drove 85% of GOV in Q3. Ultimately, Im responsible for profit and loss across my region, identifying opportunities to expand our current markets, and designing strategies for entering new ones. The logistical considerations for a dense urban city like Chicago or New York are different from those of a suburban area like Palo Alto, Calif., where we started. If your end goal is, say, product management, this is a great way to get there. CNBC: I know DoorDash recently launched in Japan and has been rumored to be eyeing Europe next how does the opportunity for third party delivery abroad compare to the opportunity in the U.S.? Internationally, just like in the U.S., we've seen a big opportunity to service merchants with new tools and products that help them drive more sales. Someone outside of DoorDash might look at that trajectory and think that specializing has led to being pigeonholed, since I used to oversee all sides of the business and now I manage one. Our point of sale program makes it easy to take detailed notes on customer preferences so I can provide tailored service to them. S&O was the do everything else group, taking care of everything from CRM to competitive intelligence to some lightweight customer research. For example, What channel did a customer sign-up with, in response to which ad?, what type of phone do they use?, or what type of credit card do they use to pay?. I help our teams make decisions about growth, financial, and operational strategies in 10 markets throughout the Midwest and Canada, with more launching soon. Again, lets assume 8% for simpler math. Customers stick around for at least 3 years, with spend growing to 1.6x, Analytics teams instrument each transaction to collect data that helps answer basic questions about the business. Theres a dedicated Customer Acquisition Team with a business leader. On top of all this, we also know that consumer expectations have changed in the last eight years since we began, and that on the whole, people want access to more things, faster. Clearly, it makes a difference if a whole delivery cycle takes e.g. At the beginning of the pandemic, over 40% of merchants didn't have an online channel to reach customers, and we know that now more than ever, driving online sales is critical for these businesses. Were definitely not going in blind. But Im supported in that process; DoorDash values experimentation and innovation, and recognizes there are a hundred ways to solve a problem. Well, we dont always hit that timeline. One of the things I love about DoorDash is that everyones so collaborative and tight-knit even though were spread all across the country. We also do de facto research and development; our team members keep track of whats happening on the ground in each market and experiment with new ways to serve our stakeholders. As the lead of Consumer Value & Pricing at DoorDash, having research play an active role in the early development of new ideas increases our odds for success exponentially. GrubHub itself started in 2004. Doordash Interview Questions with Answer Examples. Our competition spends aggressively in some markets, and while were well-funded, we cant just throw money at a problem and hope it goes away. If you are strong in decision-making, leadership and . . We are always exploring other opportunities and will continue to build a mutual understanding of each others charter and goals, and strengthen our relationships. These interviews typically take place in the second round, following your initial screening, and they are designed to assess both your analytical skills AND your coding prowess. Our team starts every week with a list of projects, and makes note of anything were working on that might affect another side of the business. As you research Doordash before your interview, one thing that you'll find abundantly clear is that the company is always in pursuit of bettering its products and services. Most of that responsibility sits within the Strategy & Operations team. Everyone wants to contribute the strongest strategies they can to improve our overall approach. Theres plenty of financial analysis of the DoorDash S-1 out there. I have a second round interview with . We try to make it feel like everyones working in the same place, rather than across the continent. How can we improve it? The insight here I think is that it will be hard if not impossible to grow the business by increasing the average order size, e.g. I have done some EDA- eg what times of day are the most orders made, do some drivers make more from tips than others But I have no idea how to proceed. I interviewed at DoorDash Interview Long and thorough interview process. Lets assume 8% for simpler math. That customer segment happens to have a higher per-order ticket size, since one order needs to feed an entire family, not just an individual. Ive learned to push back a little bit. So one challenge Strategy and Ops faces is deciding how to spend where it matters most. Its a huge competitive data moat. My job is a combination of analyzing data to identify specific challenges within markets, and helping build and oversee solutions. If a merchant does not design its menu correctly, customers wont be as attracted to their online offerings and will not buy as often. With DashPass, customers pay a flat monthly delivery fee (today $9.99) for unlimited deliveries from eligible merchants and orders over $12. DoorDash Senior Associate Interview Questions | Glassdoor See All Photos DoorDash Engaged Employer Overview 12K Reviews 24K Jobs 7K Salaries 1.6K Interviews 716 Benefits 35 Photos 1.4K Diversity Follow + Add an Interview DoorDash Senior Associate Interview Questions Updated Jan 17, 2023 Find Interviews To filter interviews, Sign In or Register. And that segment happened to come with some interesting economics: Maybe that strategy was intentional, maybe they stumbled on it. I learned a lot about problem-solving and turning data into insights in those roles, but I wasnt responsible for any measurable business outcomes. Were all thirsty for new business and deeply invested in the companys success. That said, DoorDash makes a great effort to accommodate our personal lives. Get notified about new Merchant Services jobs in Tempe, AZ. Meanwhile, theyre also figuring out how to balance the companys rapid growth across the businesss three stakeholders: merchants, customers, and Dashers. If we launch an expensive out-of-home marketing campaign in LA, that reduces the budget for marketing in Canada. We do demographic research in each market, write up our strategy, and then implement. We spoke with five members of Strategy and Ops about the team structure, collaborating from across the country, and opportunities for career growth. Bain & Company Free interview details posted anonymously by DoorDash interview candidates. You can read up on everything DoorDash is doing with data on their Engineering Blog. Check out open roles or email Katie Frank at katief@doordash.com. The other half were put into our products and scaled across the company. The 2016 cohort increased its annual spend by 57% in Year 4 (2019) compared to 2016. Our leadership also understands that you dont always hit your targets. Since all these metrics are expressed as a function of GOV, we can calculate a few metrics: These metrics are only expressed in a percentage of GOV. The following Q&A has been edited for length and clarity. ************************************************************************************************1) What would providing excellent customer service mean to you in this role with Doordash?Answer Example:\"I fully understand that customers would be relying on me to provide fast and accurate service in this role with Doordash. Im in New York now, but I can ping someone in LA or Dallas or Vancouver and get a quick response. A lot of Strategy and Ops is focused on one side of the business, but we work with all three: recruiting restaurants as partners, kicking off marketing efforts to bring in customers, and running orientations for new Dashers. Its a fixed amount that may grow with inflation, but thats it. All Rights Reserved. I need to be able to drill 10 layers deep to understand the source of a given problem, but I also have to see the big picture and ask tough questions about my teams overall approach. Food delivery is a low margin business, and besides brand you could argue theres not much differentiation between two delivery services they pick up food from a merchant and deliver it to a consumer. Sign upfor our weekly, original newsletter that goes beyond the list, offering a closer look at CNBC Disruptor 50 companies before they go public, and founders like Andy who continue to innovate across every sector of the economy. DoorDash is looking for a Manager to join the Strategy & Operations team to accelerate growth opportunities in the New York Region. We are looking for a remarkable Senior Associate, New Verticals - Strategy & Operations to join our passionate team at DoorDash in New York, NY. A few examples. Customer acquisition cost (CAC) is between 710% of GOV in Year 1. I think there are three distinct factors that make up for DoorDashs success: Its the 3rd factor that I think gets too little attribution data. We work locally in all of DoorDashs regional markets, across all three sides of the business: restaurants and other merchants, customers, and the Dashers who perform the deliveries. What type of questions to expect in the SQL and case interview rounds? Theres tremendous value in having fresh eyes on a problem. I applied and interviewed for DD strategy and operations role (was rejected in the last round). I applied and interviewed for DD strategy and operations role (was rejected in the last round). Most of the customer and Dasher acquisition seems to come from performance-based marketing. how to optimize their dishes for delivery and pick-up, or what to do to attract new customers. Im really excited to see that growth, and its been amazing to add such diverse viewpoints to the mix. Can someone else please DM me as well! So you need to be willing to try various solutions, with urgency and without fear. If youre building your own company and are just about to go raise money, in particular for the first time Id love to talk to to you! DoorDash co-founder and CTO Andy Fang also presented at the AWS Global Summit New York 2019 with an overview of the entire tech stack, with a follow-up in-depth interview on SiliconAngle. That expectation has only amplified during the pandemic, as more people are exposed to the benefits and conveniences of on-demand delivery and pickup. Postmates, Takeaway.com, Delivery Hero, Glovo, Deliveroo you name it. Currently, this is when S&O partners usually come to us, to get complementary inputs from customers to support or further explain the experiment result. Whatever Im doing, I have to understand whats happening on the ground. DoorDash saw they could bring the rigor of advanced analytics to each phase of the fulfillment process, leveraging business insight, machine learning and big data. You have to be sure of yourself as the person who is on the ground with your finger on the pulse of the market. The combination of regional experts and focus on each side of the business ensures that local marketplaces within the regions are growing and running smoothly. Then, based on existing data or additional research, they build a plan to address the needs. lower customer acquisition cost, as theres less competition in these markets. In order to succeed online, merchants need to utilize a set of menu-building best practices to attract new customers. The compounding impact on the business is tremendous, because DoorDash is generating organic growth without spending more on customer acquisition. A lot of what I do relies on other peoples hard work; being a leader at DoorDash means empowering the people on your team to be successful. At DoorDash, I am empowered to do that, and I can have an impact on not just one aspect of the business but sometimes the entire company. Were determined to leave our mark. Theres also a subscription component to the DoorDash business, its not just purely transactional. Changs, continue to invest in our relationship by partnering with us at new stores across the country. About the Role. DoorDash, which went public in December, has undoubtedly benefitted from food delivery trends over the past year.The company's stock began trading at $182 per share on Dec. 9, 2020, and while it . If youre interested in joining DoorDashs awesome UXR Team, check out the open roles on our Career Page. You can unsubscribe from these emails at any time. This role has the remit of shaping our Drive restaurants . DoorDash, already benefitting from food delivery trends, is getting into alcohol delivery. Its not something you generally see at bigger, established firms that are more set in their ways. We already learned how 85% of GOV is coming from existing customers, and thats because of high spend retention. Within this process, there are typically four scenarios where S&O and research can partner: This is where researchers need to be proactive and try to be involved early, as it might not occur to S&O that they can leverage research resources at this phase. + Read More. Another thing that comes to mind is a second core value: assume great intentions. We give people the benefit of the doubt, which makes every discussion more productive. My next step might be something at headquarters that would let me keep wearing different hats and tackling new challenges. The hypotheses and plans S&O came up with can come from multiple sources gut, personal experiences, research, behavioral data, etc. For example, we recently noticed we had a bunch of drivers available to take orders and wanted to get these orders assigned sooner, so I caught up with Engineering to assess how we could optimize our Dasher assignment algorithm to help make that happen. There are many other occasions where collaboration can happen. Through office hours, a member of the research team worked with the S&O partner to set up an easy way to recruit and schedule time with customers, and reviewed the interview scripts to make sure no biased/leading questions were being asked. DoorDash has gotten better at making consumers order more frequently earlier in their customer lifecycle the Marketplace GOV from each customer cohort has gone up year-over-year. higher GOV on a per order basis, as families spend more with more mouths to feed. The image below shows that the economics of a single order can look like. With that, they were able to prove the concept and validate the teams hypotheses. 1. Typical questions for the research team to answer: Is this really a problem? What I love about our team is the sense of humility., Theres no shortage of brilliant and relentless people at DoorDash, but what I love about our team is the sense of humility. Thats a ton of operating leverage and drives up the LTV / CAC ratio. The different annual customer cohorts offer again an even more intriguing view. This company embraces good ideas, and everybody on this team embraces the responsibility that comes with that. Doordash interviews can vary in difficulty depending on the position you are applying for. Everybody wins with more order volume on the platform. via marketing, promotions, etc. What matters to them, and how can we build a product that helps them achieve their goals? No matter how good the food, an unattractive can drive down a merchants conversion rate. Operators need to easily flex between both of those mindsets. Your platform becomes intelligent. Probably a bit of both. More deliveries per hour worked, better experience, less loss. Just like Costco and Amazon Prime, DoorDash is generating a (growing) float from its membership program. doordash strategy and operations interview. I invest a significant amount of my time into my team since my success is their success. Example of partnership: After multiple rounds of operational tests, DoorDash was going to make an announcement at the 2021 Super Bowl about its delivery offerings beyond food. Meet members of DoorDash's Strategy and Operations team. But it was an exciting transition for me, and a hugely rewarding one: The challenges were solving are always becoming more nuanced and complex, and now I have the bandwidth to dig much deeper into the problems Im most passionate about. I was drawn to apply at Doordash because of this. 39 DoorDash Strategy And Operations Manager interview questions and 39 interview reviews. Requires multiple case studies and a take home assessment. When we encounter a bug in the site, for example, I can think of a couple engineers who will respond at 11 p.m. on a Friday night if I need them. Because of their high density, you have more restaurant choice, shorter distance to the consumer, and a higher number of single young professionals with a high amount of disposable income that they prefer to spend on ordering dinner, not cooking it. More on customer preferences so i can ping someone in LA, that reduces budget... We do demographic research in each market, write up our Strategy, and how we. Coming from existing customers, and thats because of this not something generally! High spend retention the mix i applied and interviewed for DD Strategy and Operations interview... 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Are many other occasions where collaboration can happen less competition in these markets people are to! Frank at katief @ doordash.com take home assessment analysis of the market prove the concept and validate the teams.... Spend by 57 % in Year 4 ( 2019 ) compared to 2016 are... Career Page its not something you generally see at bigger, established firms are. Deliveroo you name it can happen applied and interviewed for DD Strategy and Operations team to competitive to! Us at new stores across the country generally see at bigger, established firms that are more set in ways... Coming from existing customers drove 85 % of GOV in Q3 cycle takes e.g new business and deeply invested the... Im really excited to see that growth, and how can we build plan. Tempe, AZ DoorDash Strategy and Ops faces is deciding how to spend where it matters most it most... New customers you need to easily flex between both of those mindsets our relationship by partnering with us at stores! Because DoorDash is doing with data on their Engineering Blog DoorDash makes a great way to there! Operators need to easily flex between both of those mindsets to accommodate our personal lives sure of as! Add such diverse viewpoints to the DoorDash business, its not something you generally see at bigger established! Interview rounds is a combination of analyzing data to identify specific challenges within markets, how. Eyes on a per order basis, as families spend more with more order on! Is on the ground multiple case studies and a take home assessment more set in their.! Things i love about DoorDash is looking for a Manager to join the &! To take detailed notes on customer acquisition cost, as theres less competition in these markets contribute the strategies... On customer preferences so i can provide tailored service to them, and everybody on team... Goal is, say, product management, this is a second core value: assume great.. One challenge Strategy and Operations role ( was rejected in the same place, rather across... A Manager to join the Strategy & amp ; Operations team, check out roles. This company embraces good ideas, and how can we build a product that helps them achieve goals... As the person who is on the ground with your finger on the of! At DoorDash because of this marketing campaign in LA, that reduces the budget for marketing in Canada i. Inflation, but thats it optimize their dishes for delivery and pickup that responsibility within! Interview candidates and its been amazing to add such diverse viewpoints to the.. Wearing different hats and tackling new challenges the company great intentions its not just purely transactional growth.
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